SERVICES

NUICC intends to deliver services in three areas:

Service Area One:

Familiarization with US / India business cultures, common practices, market characteristics; and networking opportunities with companies and executives involved in the markets.

Primary customer: individuals or micro companies and small to mid-sized US-based or India-based companies that are interested in investigating the pros and cons of going after the foreign market, but lack the resources, connections, and know-how to accomplish that goal on its own.

Problems NUICC is solving: general lack of understanding of the target foreign market and of the investment in time, money, and lost opportunity cost that would be required by a company to seriously pursue trade in that market; lack of personal contacts with people experienced in the target market.

Service offerings: periodic programs with informative US/India trade speakers and networking opportunities; informal education and advice in basic factors of proper business and personal conduct and standard business practices in the target market; exposure to potential employment and corporate partnership opportunities with companies engaged in U.S. / India trade.

Source of revenue: membership fees, program fees, sponsor donations, grants; revenue shared from consulting fees in target market (see Service Area Three).

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Service Area Two:

Formal education in carrying out trade between companies in the U.S. and India.

Primary customer: small to mid-sized US-based or India-based companies that have investigated the pros and cons of going after the foreign market and desire formal education that will enable them to develop a sound business plan and strategies for entering and succeeding in the foreign market.

Problems NUICC is solving: lack of knowledge in the detailed business factors that would be involved in entering the foreign market; need for a credible business plan.

Service offerings: formal courses that deal with such issues as business culture and societal awareness and understanding; language; geography; local sales and marketing; negotiating; international trade laws and regulations; managing staff; gender issues; legal issues; marketing strategies; market studies; sponsorship of international trade conferences.

Source of revenue: course enrollment fees; sponsor donations, grants; revenue shared from consulting fees in target market (see Service Area Three); trade conference fees.

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Service Area Three:

US / India Trade Consulting Services

Primary customer: small to mid-sized US-based or India-based companies that have investigated the pros and cons of going after the target market, have developed a sound business plan and initial contacts for entering the market, and are committed to entering the market. A large company that needs high-level in-country relationships may also be a primary customer.

Problems NUICC is solving: lack of practical connections and relationships to gain traction in the target market; need for ongoing expert support as the customer engages with the market.

Service offerings: Review and improvement of business plan; coaching on presentations; introductions to key leaders and decision makers in the target market; orchestration of trade missions with itineraries tailored to each customer to foster closer relationships with national and local public officials of the target country (state delegations to meet public officials).

Source of revenue: Consulting fees derived from level of services provided; a portion of the fees will be donated to support Service Areas One and Two.